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It's storytelling, stupid: what made Trump smarter than Clinton

A thought provoking article from the Daily Beast:

That’s what Trump did. The reality TV star understands the power of narrative. He identified a threat: outside forces trying to change the way we live. And an opportunity: make America great again. He established victims: blue-collar workers who have lost jobs or experienced a declining standard of living. He suggested villains: Mexican immigrants, China, establishment elites. He proposed solutions: build a wall, tear up unfair trade deals. And the hero was revealed, Donald Trump.
 
What was Hillary Clinton’s story?

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